WHO WE ARE
ASILA aims at becoming the "Go-to-Brand" for shopping High End Ethical Luxury and aspires to be a "High-Impact" social business driving positive community change through the empowerment of thousands of women entrepreneurs and artisans across Africa and the Middle East.
ASILA INVESTS ITS PROFIT BACK INTO:
1. WOMEN ENTREPRENEURSHIP AND LEADERSHIP
- ASILA Caravan (more)
- Capacity Building
2. INNOVATIVE DESIGNS PRESERVING MOROCCO CRAFT HERITAGE
- Collaboration amongst International designers & local artisans
- Preserving Ancient Craftsmanship
We believe that by investing in advancing women, we invest in advancing not only their community but the country as a whole. ASILA defines "advancing women" as Increasing self confidence and leadership, boosting economic power, and educating women about their rights and resources
If any true development should take place, Women should be at the center of it. Numerous studies have showed it. When women are economically empowered, they invest 90% of their earnings back into the health, nutrition and education of their families, thus advancing their communities. A woman’s economic freedom is the doorway to her rights, her wellbeing and that of her family.